Digital and design blog
Welcome to the Scribble blog. Here, you'll find valuable insights and tips on a variety of topics related to graphic design, digital marketing, and small business. Whether you're a designer looking for inspiration, a marketer looking for new strategies, or a small business owner looking for ways to grow your brand, i've got you covered.
Design
Annual Report Design: Why Layout Matters (And How to Get It Right)
Annual report design is the layout, typography, charts and structure that turn a year's...
How Much Does a Logo Cost in Australia? (And What You Actually Get)
Short answer: anywhere from a few hundred dollars to a few thousand, and more again if...
ChatGPT and the Graphic Design Industry: Will AI Take Over the Design World?
As AI technology continues to advance, there's been a lot of talk about how it will...
Resume Don’ts: Common Design Mistakes to Avoid When Job Hunting
When it comes to creating a resume, there are a few design faux pas that can make your...
Customers hate change: The Spotify Logo Saga
You’ve probably been told that people hate change. Recently, music streaming service...
3 more reasons to avoid designing in Word
Last week I talked about why Microsoft Word is not a design program. A few days ago, I...
Digital
What Is a Capability Statement? (And How to Make Yours Actually Get Read)
A capability statement is a short document, usually one to two pages, that tells a...
How often should I send my email marketing messages?
After the recent post encouraging small business owners to try out online mailing list...
The (true) psychology of colour in social media and marketing
In this post, I take a look at how graphic designers can use colours effectively to...
2 literally magical approaches to SEO – can you guess which one is wrong?
Mindlessly surfing the internet can lead to some interesting places. Anyone...
6 ways to increase your social media engagement
As a designer, I tend to pay inordinate attention to the little creative details of life...
Why did my email end up in the junk mail? A guide to spam filters
You’ve worked hard to build a subscriber list with interested readers and potential...
Small Business
What Is an EDM? Email Newsletter Design for Small Biz
An EDM (electronic direct mail) is simply a marketing email sent to people who've agreed...
What Is a Capability Statement? (And How to Make Yours Actually Get Read)
A capability statement is a short document, usually one to two pages, that tells a...
How Much Does a Logo Cost in Australia? (And What You Actually Get)
Short answer: anywhere from a few hundred dollars to a few thousand, and more again if...
Graphic Design Agency vs. Freelancer: Which is Right for Your Small Business?
When it comes to creating visual content for your small business, unless you have time...
The overlooked secret to cutting your outsourcing costs
The idea of paying someone else to handle your affairs can be a scary thing for small...
Are business cards still relevant in the digital age?
With business taking place in an ever-more digital world, many small business owners and...
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get in touch

Start your
journey.
Take the first step and get in touch to discover how I can help your business stand apart from the rest.















